My article in The Conversation on coopetition strategies

June 27, 2017

Over the years, more and more competing firms have developed cooperative strategies such as alliances. This paradoxical strategy is called coopetition and it raises the question of whether a competitor can become your best ally to innovate or perform.

 

 

This article (in French - "La coopétition: et si votre concurrent devenait votre meilleur allié ?") has been written with Anne-Sophie Fernandez and introduces the concept of coopetition.

 

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